PChome Pay is a third-party payment platform while PChome Store is an associate company that runs B2B2C e-commerce.
For the first half of 2019, PChome's overall revenue has hit record high, around $573.7M (NT$18B), and this quarter has seen a 12.6% growth in revenue, which reaches $280.4M (NT$8.8B).
After this deal, the group is expected to start integrating its online and offline payment services (PChome Pay and Pi App, respectively) and developing e-finance service with the goal to "redefine the landscape of internet payment," chairman Hongzhi Zhan said. "Through a wide variety of service, PChome will connect platforms, users, and payment systems and expand [its] ecosystem."
To expand its cross-border e-commerce business, PChome has partnered with Rakuten and eBay this year. In June, the group signed an memorandum of understanding (MOU) with Nonghyup Hanaro, a subsidiary of South Korea's National Agricultural Cooperative Federation (Nonghyup) and one of its top three leading logistics companies, to promote transnational businesses between the two countries.